How to take small firms global: Tips for entrepreneurs: Dr. Ludvig Levasseur

How to take small firms global: Tips for entrepreneurs: Dr. Ludvig Levasseur

Internationalising small firms transform their readily available entrepreneurial orientation into successful international performance through learning and networking capabilities. Here are a few ways to nurture it further. By Prof. Masoud Karami, Department of Marketing of University of Otago Business School in New Zealand, Prof. Jintong Tang, Saint Louis University in the United States and Dr. Ludvig Levasseur, Entrepreneurship area at Indian Institute of Management Bangalore, in Forbes India.

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