Quick commerce last mile delivery: Indispensable or superfluous?: Dr. Ganesh N Prabhu

Quick commerce last mile delivery: Indispensable or superfluous?: Dr. Ganesh N Prabhu

MBA students at IIMB Komal Nanwani and Ankit Raj and Dr. Ganesh N Prabhu, faculty in the Strategy area at IIMB, ran a survey to understand the perspectives of Q-commerce users. They have written about their findings with suggestions for players in this highly competitive arena, in this article in Forbes India.

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