IIMBx adds new MOOC for Family Business Owners

IIMBx, the digital learning vertical of IIM Bangalore, launched  a new MOOC titled, ‘Managing Family Business for Sustained Success’. This entrepreneurship course is designed for family business owners. The course is delivered by Professor K Kumar and Dr. Dalhia Mani from the Entrepreneurship area at IIMB. 

Family Businesses are a dominant form of business globally and play a crucial role in the economic growth of a nation. However, managing a family business comes with unique challenges due to the overlap of emotions and business aspirations. While the stronghold of family members over the business may dampen the spirit of other management members, the business’s complex structure could evoke negative public perception in general. Hence, managing family businesses requires a careful, considerate, tactful approach to maintaining harmony among all the stakeholders.

The course, offered by IIMBx on edX, brings together insights from experienced family business practitioners, professional managers, and academics to address the challenges of family businesses, pragmatically. Interested candidates can enrol, free of cost, using this link: https://bit.ly/iimb-mooc-FamBiz