InMobi’s Chief Business Officer addresses IIMB students
Ms Vasuta Agarwal, Chief Business Officer, InMobi, delivered a guest lecture on Global Marketing to PGP students on 4th February 2023. The lecture is part of the course in Marketing offered by Dr. Malika.
Vasuta Agarwal discussed the journey of InMobi and provided an understanding of how to take an Indian company abroad. She shared insightful learnings and takeaways from the evolution of her career. The lecture underscored global digital marketing trends revolutionizing the marketing space, such as increasing privacy regulations, immersive user experiences, and AI-based applications like ChatGPT.