CSTIM at IIMB to host panel discussion on role of AI in consumer behavior on 13 February
The Centre for Software and IT Management (CSTIM) at IIM Bangalore will host a webinar on ‘The Invisible Hand of AI: Reshaping Online Search, Advertising, Market Research, and Consumer Behavior’, on 13th February 2025, at 8 pm (IST). In an effort to promote dissemination and application of knowledge for the benefit of the academics and professionals from the industry, the panel discussion is set to bring together four marketing area faculty from global B-schools, including Dr. Minkyung Kim, Tepper School of Business, Carnegie Mellon University; Dr. George Zhida Gui, Columbia Business School, Columbia University; Dr. Giovanni Compiani, Booth School of Business, University of Chicago; Dr. Samuel Goldberg, Graduate School of Business, Stanford University.
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