Office Research & Publications hosts special seminars
On 4th June, Prof. Anuj Kapoor, University of Missouri (Marketing area), spoke on ‘Multi-Objective Personalization of Marketing Interventions’.
On 23rd June, Prof. Chethana Achar, Kellogg School of Management (Marketing area), spoke on ‘Perceptions of Potency and Need: Consumer Judgment in Emerging Wellness and Controlled Substance Categories’.
On 24th June, Prof. Sundar Bharadwaj, University of Georgia (Marketing area), spoke on ‘The Role of Marketing in Climate Action and Sustainability’.