Research & Publications Office to host seminar on ‘Navigating Geopolitical Turmoil: Corporate Responses to the War in Ukraine and Its Impact on Consumer Mindset’ on 6 February

Research & Publications Office to host seminar on ‘Navigating Geopolitical Turmoil: Corporate Responses to the War in Ukraine and Its Impact on Consumer Mindset’ on 6 February

The Office of Research and Publications (R&P) will host a seminar on, ‘Navigating Geopolitical Turmoil: Corporate Responses to the War in Ukraine and Its Impact on Consumer Mindset’, to be led by Prof. Shankar Ganesan, University of Notre Dame (Marketing area), at 4 pm on 6th February 2025, at Classroom-K21.

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When customers set the cost, who pays the price?: Dr. Nishant K Verma

When customers set the cost, who pays the price?: Dr. Nishant K Verma

Exploring the origins and evolution of the Pay-As-You-Wish model, IIMB faculty Dr. Nishant K Verma, Production & Operations Management, teams up with JAGSOM’s Prof. Kamalika Chakraborty & Prof. Sayan Chowdhury to examine how brands like Panera Bread, SAME (So All May Eat), and even Radiohead experimented with their pricing strategy—sometimes successfully, sometimes not, in ‘Pay-As-You-Wish: Business model and its challenges’, for Forbes India.

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Artists create magic at SPIC MACAY IIM Bangalore chapter’s Yamini 2025

Artists create magic at SPIC MACAY IIM Bangalore chapter’s Yamini 2025

The SPIC MACAY IIM Bangalore chapter, in partnership with Brigade Foundation and Indian Music Experience Museum, supported by Federal Bank, hosted the much-anticipated Yamini 2025, a dusk-to-dawn festival of classical music and dance, on the eve of Republic Day, from 25 to 26 January 2025, at the Open-Air Theatre (OAT) of the IIM Bangalore campus.

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Consumer rage in the age of social media: A volatile brand challenge: Prof. Ramesh Kumar S

Consumer rage in the age of social media: A volatile brand challenge: Prof. Ramesh Kumar S

A volatile challenge presents itself for brands in an era where customer sentiment looms just one turn away from ‘virality’. ‘Consumer rage in the age of social media’, co-authored by former faculty Prof. Ramesh Kumar S, Marketing area, for ET’s Brand Equity unpacks the psychology behind consumer rage and why even the most credible brands aren’t immune to its impact.

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SBI Foundation and NSRCEL unveil ‘Incubating Incubators Initiative’ on 16 January

SBI Foundation and NSRCEL unveil ‘Incubating Incubators Initiative’ on 16 January

On the occasion of National Start-up Day, SBI Foundation and start-up incubation unit NSRCEL at IIM Bangalore announced the launch of the ‘SBIF LEAP: Innovators for Bharat- Incubating Incubators Initiative (i-Cube)’, a novel initiative designed to foster entrepreneurial ecosystems in India’s underserved regions. The initiative is housed under the ‘Innovators for Bharat’ program at SBI Foundation and under the ‘Ecosystem Capacity Building Initiative’ at NSRCEL.

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CSTIM at IIMB to host panel discussion on role of AI in consumer behavior on 13 February

CSTIM at IIMB to host panel discussion on role of AI in consumer behavior on 13 February

The Centre for Software and IT Management (CSTIM) at IIM Bangalore will host a webinar on ‘The Invisible Hand of AI: Reshaping Online Search, Advertising, Market Research, and Consumer Behavior’, on 13th February 2025, at 8 pm (IST). In an effort to promote dissemination and application of knowledge for the benefit of the academics and professionals from the industry, the panel discussion is set to bring together four marketing area faculty from global B-schools, including Dr. Minkyung Kim, Tepper School of Business, Carnegie Mellon University; Dr. George Zhida Gui, Columbia Business School, Columbia University; Dr. Giovanni Compiani, Booth School of Business, University of Chicago; Dr. Samuel Goldberg, Graduate School of Business, Stanford University.

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Centre for Capital Markets & Risk Management to conduct certificate programme on Bloomberg Database and NSMART on 10 & 11 February

Centre for Capital Markets & Risk Management to conduct certificate programme on Bloomberg Database and NSMART on 10 & 11 February

The Centre for Capital Markets and Risk Management (CCMRM) at IIM Bangalore will conduct a two-day certificate programme on Bloomberg Database and NSMART, from 10 am to 5 pm on 10th and 11th February 2025.

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EPGP and PGPEM students to host free prosthetics limb donation camp as part of Prayaas Initiative

EPGP and PGPEM students to host free prosthetics limb donation camp as part of Prayaas Initiative

Prayaas, a social responsibility initiative by the Executive Post Graduate Programme in Management (EPGP) and Post Graduate Programme in Enterprise Management (PGEPM) students of IIM Bangalore, will host a free prosthetics limb donation camp, in collaboration with Bhagwan Mahaveer Viklang Sahayata Samiti (Jaipur Foot), on 9th February 2025, from 9:00 AM to 4:00 PM, at the IIM Bangalore campus, Bannerghatta Road. The student-run effort, rooted in IIMB’s mission of building socially responsible leaders, seeks to support differently-abled individuals from BPL categories.

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IIM Bangalore community celebrates India’s 76th Republic Day with zeal and pride

IIM Bangalore community celebrates India’s 76th Republic Day with zeal and pride

“As we celebrate this milestone of India’s 75 years as a Republic, the focus goes to many other events around the world. Election results and policy actions of other countries call into question the global commitment to many values that we hold dear here in India in the context of national governance. However, whatever example other countries may set for us, we need to reinforce our own Constitutional values. Every country should prioritize their own interest”, said Dr. Rishikesha T Krishnan, Director, IIM Bangalore, during the celebrations marking the momentous occasion of India’s Republic Day, on 26th January 2025.

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Research seminar by Finance & Accounting on 24 January

Research seminar by Finance & Accounting on 24 January

The Finance & Accounting area hosted a research seminar titled, ‘Bond Short Selling and Climate Risk: Evidence from the CDS market’, on 24th January 2025. Prof. Madhu Kalimipalli from Wilfrid Laurier University led the seminar.

EASYSENDY.com